The Thresher Formula v.s The Jones Formula

When did Threshers become so damn expensive?

I went in there the other day for a bottle of wine to soak up my dinner, only to discover that there was nothing in my price range. So I had to buy three.

Hang on just a moment - I can hear you - calling me a lush. Well it ain't so. They have this very clever ploy going on. I don't remember Thresher always having been so expensive - however neither have they always had this buy two, get one free offer (BTGOF) - yes - you see - now it becomes clear. The only way to make buying wine in their affordable, is to buy three bottles - the third extortionate bottle being free, balances out the cost of the first two extortionate bottles.

So the clever ploy clearly being put prices up, add a BTGOF offer, sell three bottles.

Threshers Formula - Two bottles + one free in Threshers = same price as three bottles at full price anywhere else.

Alternatively, this formula can be written as the Jones Formula - Two bottles + one free in Threshers = very drunk young lady lolling around on the sofa, spouting amaaaaazing new theories about how to win the lottery, ranting about the cost of TV licences and snoring loudly. Lovely.